Because weve been delivering strong results, we havent had a whole lot of pressure to pop state bank personal loan details up for short-term benefit, says Cognizant CFO Gordon Coburn, who is also the companys chief operating officer and treasurer.
We tell our investors were in this for the long term, and the vast majority of our institutional base understands that our strategy is paying off. Success Factors. BCG readily concedes that finding the right balance between delivering results over the short term while retaining the financial flexibility to invest for the long haul is a tricky undertaking - one that will require different approaches from different companies in different industries.
But it also offers clues as to which factors managers should focus on. Those factors arent always intuitive. For example, many executives tend to focus on revenue growth - growth that generates returns above the companys cost of capital - as a major driver of shareholder returns.
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